Klarna Using GenAI to Cut Marketing Costs by $10 Million Annually

By Supantha MukherjeeSTOCKHOLM (Reuters) - Fintech firm Klarna, one of the early adopters of generative AI (GenAI), said on Tuesday it is using AI...

By Supantha MukherjeeSTOCKHOLM (Reuters) - Fintech firm Klarna, one of the early adopters of generative AI (GenAI), said on Tuesday it is using AI...