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VIDEOS
Contextual Advertising Gains New Relevance in Cookieless...
As the advertising landscape continues to shift with the impending deprecation of third-party cookies, marketers are increasingly...
Digital Video Surges, Social Video Set To Overtake CTV:...
Are you reaching your customers where they are spending the most time? Nearly 80% of all US consumers are now watching digital video...
Seedtag Buys Beachfront to Harness Growth in CTV Advertising
Contextual ad platform Seedtag this week acquired sell-side ad platform Beachfront to expand its business in the growing area of connected...
AI Can Drive Relevance Amid Growing Pains In Retail Media:...
Retail media is exploding, forecast by Advertiser Perceptions to grow 30% in 2024 to reach a fifth of US advertising. However, with...
Apple’s Jason Brum Honored to Receive Breast Cancer Caregiver...
Advocates, caregivers and survivors of breast cancer were duly honored on May 2 at the second annual Women in Media & Marketing Awards...
Criteo’s Gleason: Privacy Sandbox Reimagines Open Web Currency
The deprecation of third-party cookies and emergence of new privacy technologies like Google’s Privacy Sandbox will significantly...
Instacart Ads’ DeRobbio: Retail Media Will Unlock Consumer...
Retail media networks offer brands an opportunity to unlock consumer insights that were once the preserve of retailers and credit...
Criteo’s Gleason: Privacy Sandbox Disrupts Open Web Currency
The deprecation of third-party cookies and emergence of new privacy technologies like Google’s Privacy Sandbox will significantly...
Adobe’s Denise Colella on Returning to Work After Cancer
Just over six years ago, Denise Colella was having one of the best years of her life. Married, with two young children, she had run...
CTV’s Unsung Hero Is The Ad Server: Innovid Brings ‘Harmony’...
In the fast-evolving terrain of connected TV (CTV) advertising, the conversation often orbits around the latest buzzwords: interactivity,...